Enterprise Software
Next-Generation Mobile Messaging
Ref: GSMA PRD RCC.71 / GSMA RCC.72 Universal Profile 2.4
RCS Sender
Rich Communication Services (RCS) Business Messaging Broadcast Platform
Direct Telecom Definition • Carrier Industry Standard
An enterprise broadcasting and conversational platform for Rich Communication Services (RCS), delivering verified brand profiles, interactive carousels, action chips, and high-resolution multimedia directly to native Android and iOS messaging apps.
Technical Definition & Carrier Engineering Standards
RCS Sender is an enterprise software solution designed to transition traditional SMS text campaigns into interactive, branded app-like mobile experiences. Operating under the GSMA Universal Profile 2.4 and Google RCS Business Messaging (RBM) standards, RCS messages display verified business sender logos, checkmarks, hero video banners, tap-to-call buttons, calendar events, and payment deep-links.
Because RCS operates natively within the default messaging application of Google Messages on Android and Apple iOS 18+, end users do not need to download third-party messaging apps to interact with interactive rich cards and carousels.