Security & Compliance Ref: CTIA Messaging Principles / The Campaign Registry (TCR)

10DLC

10-Digit Long Code - North American Messaging Standard

Direct Telecom Definition • Carrier Industry Standard

The sanctioned North American carrier framework for high-throughput Application-to-Person (A2P) messaging over standard 10-digit telephone numbers.

Key Takeaways & Executive Summary

  • Sanctioned A2P messaging standard for 10-digit local telephone numbers in the US and Canada.
  • Requires Brand and Campaign vetting through The Campaign Registry (TCR).
  • Trust Scores determine carrier throughput (MPS) and eliminate P2P spam filtering penalties.

Technical Definition & Carrier Engineering Standards

10DLC (10-Digit Long Code) is the telecommunications industry standard introduced by North American Tier-1 mobile network operators (AT&T, Verizon, T-Mobile) and overseen by CTIA. It governs Application-to-Person (A2P) messaging sent across standard 10-digit local phone numbers. Senders must register their Brand and specific messaging Campaigns with The Campaign Registry (TCR) to receive assigned Trust Scores, which dictate allowed messages-per-second (MPS) throughput and lower carrier surcharge rates.

Frequently Asked Questions

What is 10DLC in A2P SMS?

10DLC (10-Digit Long Code) is a carrier-approved framework in North America enabling enterprises to send high-volume automated A2P SMS using standard local 10-digit phone numbers.

How does 10DLC registration work?

Enterprises register their corporate identity (Brand) and messaging use cases (Campaigns) with The Campaign Registry (TCR) to receive verified routing and high throughput allocations from US carriers.

Related Telecommunications Terminology

Security & Compliance

DLT

A blockchain-based registration and compliance framework mandated by telecom authorities to verify enterprise sender IDs, headers, and message templates before transmission.

SMS & SMPP

SMPP

An industry-standard open protocol used by telecom carriers for exchanging SMS messages between SMSCs and ESMEs.

SMS & SMPP

DLR

An asynchronous network status notification confirming whether an SMS was delivered, buffered, or rejected by the handset.

SMS & SMPP

RCS

A next-generation telecom messaging protocol delivering verified sender IDs, rich media carousels, and interactive action buttons to native mobile messaging apps.